Category: Google SEM

How the new Google Analytics is helping businesses in 2021

Making a difference with the new Google Analytics Last year, Google introduced a new, more intelligent Google Analytics experience that’s built to

How to rank on Google Search in 2021

If you’re reading this article, chances are you have a business or are about to start a business, and you recognise the importance of a strong

Google Ads: Important Updates (January 2021)

Important: Updates to phrase and broad match modified keywords Starting on February 18th, phrase and BMM keywords will begin to match the same user

3 Things You Should Know Before Advertising With Google Ads

The internet is now one of the most widely-used platforms for businesses. With thousands of competitors, businesses might have a hard time finding a

Top 5 Digital Marketing Trends For 2021🎯

The ongoing global pandemic has changed how businesses operate. We’ve seen more products and services move online and many employees will continue

What is A/B Testing?

A/B testing is a user experience research methodology. A/B tests consist of a randomized experiment with two variants, A and B. It includes

Why Aren’t My Google Ads Working?

There are several reasons why your Google SEM campaign is underperforming, or not working out for your business. More often than not, it is easy to

What Is Click Fraud and How To Prevent It?

Click Fraud is an act when someone intentionally clicks on your paid online advertising such as Google AdWords or Search Engine Marketing (SEM), with

Top 5 Benefits of Online Marketing and Google Adwords | by Absolute Digital | Google SEO Agency🏆

It’s 2020 and your business is doing well, but not that great. So you’ve considered digital marketing buy is overwhelmed by the amount of

💯 What is Cost-Per-Lead (CPL)? | by Absolute Digital | 🏆 Top Google SEO Agency in Singapore 🇸🇬

In digital marketing, you need to understand the numbers in order to make sense of your campaign performance. While the average cost of digital

🎯 Industry Average CPC and CTR for Digital Marketing Campaigns | 🏆 Absolute Digital, SEO Agency 🎯

Have you ever wondered how your digital marketing campaign fairs compared to your competitors? What is considered a great digital marketing ROI, and

Why Google’s Featured Articles Can Sometimes Be Wrong | Absolute Digital | 🎯 Google SEO Agency🏆

Featured snippets are selected search results that are featured on top of Google’s organic results below the ads in a box. Featured snippets